HoopsStrength Inc. | Basketball Strength & Skills Training in Rochester, NY

About HoopsStrength Inc.

Western New York's basketball strength and skills gym

HoopsStrength Inc. is the leading basketball-specific strength and skills training company in Western New York. Since 2006, we have helped hundreds of athletes enhance their functional strength, speed, agility, and explosive power to reach peak performance on the court.

Our training programs combine performance-based strength, speed, and jump training with essential basketball skills such as dribbling, shooting, attack moves, working off screens, and defense. Whether you're a beginner or an advanced player, our expert coaching will help you build the strength, skill, and confidence needed to dominate the game.

Learn More About Us Meet Our Team

Performance strength

Functional strength, speed, agility and explosive power built for the way the game is actually played.

Basketball skills

Dribbling, shooting, attack moves, working off screens and defense, coached rep by rep.

Every level

Beginners through advanced players, K–6th and 7th–12th grade, boys and girls.

Upcoming Events

Something for every player

Check out our upcoming K–6th and 7th–12th grade events for both boys and girls. There's something for every player ready to train, compete, and have fun.

K–6th Grade

Youth event schedule

Camps, clinics and league nights for younger players. Download the current schedule to see dates, times and age groups.

Download K–6th Schedule (PDF)

7th–12th Grade

Middle and high school schedule

Skill sessions, strength blocks and live play for older athletes. Download the current schedule to see dates, times and age groups.

Download 7th–12th Schedule (PDF)

Services & Packages

Pick the way you want to train

HoopsStrength Inc. offers elite basketball training in Rochester, NY, combining strength, speed, and jump training with essential skills like shooting, dribbling, and defense. Our programs help athletes at all levels improve performance and dominate the game. Download our app today to register.

In-House Developmental League

IHDL

Join our exclusive IHDL. With a limited number of spots each season, this league focuses on improving basketball fundamentals and performance fitness. Registration opens in the app when each new season is announced, and spots go fast.

Focused training
Small group workouts (30 players)
Scheduled training times
Sunday games to test skills

Register in the App

Hoop & Motivate 1st Training Montage Watch on YouTube

Private Training

1 to 4 player workouts
1 hour each
Personally designed for each player
7 days a week

Book Private Training in the app

Dr. Dish Shooting Rental

Increased shooting repetitions
Versatile training programs
Performance tracking
Efficient practice sessions

Reserve the Machine in the app

Summer Camp

Comprehensive skill development
Positive and supportive coaching
Structured daily schedule
Flexible age group options

Save a Camp Spot in the app

Why Choose HoopsStrength Inc.?

Expertise

Our team of Basketball Personal Trainers, Fitness Trainers, and Basketball Strength Trainers bring a wealth of knowledge and experience to guide you through your basketball journey.

Customized Programs

We understand that each athlete is unique. That's why we create Basketball Personal Trainers programs tailored to your individual goals, skill level, and position on the court.

Comprehensive Approach

HoopsStrength Inc. takes a holistic approach to basketball training, addressing not only physical fitness but also mental toughness, skill development, and injury prevention.

State-of-the-Art Facilities

Train in a cutting-edge environment with access to top-notch facilities and equipment, ensuring you have everything you need to succeed.

Testimonials & Reviews

What our athletes and families say

From beginners to elite athletes, our training makes a real difference. Read what our clients have to say.

Our players love their time with Matt and his team of trainers. Whether it's skill development or teaching decision-making through live play/reps, we've seen accelerated growth in our girls who go to Hoops Strength. Matt and his team develop energetic, challenging workouts that girls are excited to attend.

Dave Heiss Head Girls Varsity Basketball Coach

Had the honor of having Matt Jones as my head coach. Finally my son was old enough to send him to a 3 day camp. James and Steve where amazing. The coach to kid ratio is better than any previous camp I have sent him too. Will return after watching the coaching.

Tyler H.

Trained with HoopStrength for years. Developed my game a ton! And instilled a work ethic that has carried on! Great place, better people

Bryce B.

I've been coming to HoopsStrength since day 1!! As an adult basketball enthusiast I love coming here to get shots up!!

Best Bet Skills Academy

Awesome basketball training facility. State of the art equipment and knowledgeable staff make this place an asset to any high school or college aged basketball athlete.

Victor

Great venue. My grandson is being coached here in basketball skills. There is good space and the staff I met were wonderful.

William P.

Best trainers ever!! Matt helped my son accomplish all of his basketball goals!! My son now plays professionally!!! Thanks Matt your the best!!

Rachel L.

I was there to watch my grandson play basketball. He's in second grade. He had a great time with his friends learning the skills!

Joyce B.

More from HoopsStrength

Gallery

See the work

Explore our gallery and witness the dedication, hard work, and progress that make HoopsStrength the top choice for athletes.

View Our Gallery

Blog

Stay ahead of the game

Unlock expert tips, training techniques, and performance strategies to elevate your basketball skills. Our blog covers everything from strength training to in-game strategies, keeping you informed and ready to take your game to the next level.

Read Our Blog

Our Sponsors

Local businesses backing local players

These companies help us keep programs running for players across Rochester and the surrounding towns. When you need what they do, give them a look.

Become a Sponsor

Book in the app

Take your game to the next level

Unlock your path to elite training with our app. Access personalized programs, track your progress, and start improving right now. Whether you're looking to boost your speed, strength, or skills, our app puts expert coaching in the palm of your hand.

Download on theApp Store Get it onGoogle Play

Call (585) 565-HOOP Contact Us

Top Level Training. Top Level Programs. Top Level Trainers.